Consumer packaged goods (CPG) are items that are utilized daily and require constant refreshment and replacement. Some of these include food products, beverages, make-up and cosmetics, and even tobacco and household products. Big Data is all about consumer data. Most CPG companies have a hard time determining consumer data and data analytics. While government regulations…
These ten methods from Mushie, an online accessories store, is proven to bring in a lot of customers: Set up free shipping promotions on specific order amounts or research on parcel couriers that offer discounts and promotions on a specific number of items for delivery. Set these bestsellers out front and feature them in all…
End-to-end analytics is all about tracking customer activities and trends. While there are beautiful graphs and reports attached to it, the interpretation of these data will tell you more about how each client move on your business from its first touchpoint down to its purchases. Save up on ineffective and overvalued advertising costs, analyze their…
